A modern Japanese toilet has more thoughtful design than most SaaS products I’ve used.
Consider what’s packed in:
• Sensor-activated lid (no touching required)
• Heated seat with adjustable temperature
• Pre-mist that prevents waste from sticking
• Self-cleaning nozzle, before AND after use
• Activated-carbon deodorizer
• Dual-flush system that senses what you need
• Wireless remote for every function
• Power-saving modes that cut water and electricity
• Heated seat with adjustable temperature
• Pre-mist that prevents waste from sticking
• Self-cleaning nozzle, before AND after use
• Activated-carbon deodorizer
• Dual-flush system that senses what you need
• Wireless remote for every function
• Power-saving modes that cut water and electricity
Eleven distinct features. Each one solves a small problem most people never thought to articulate.
The lesson for anyone building products: world-class experiences aren’t built by adding flashy features. They’re built by obsessing over the friction users have learned to ignore.
What ‘minor’ inconvenience in your industry has everyone just accepted?