Go Get What You Deserve: Why Tony Robbins Business Mastery Changed Everything
Felipe and Spencer and Jason are in an Audi A4 on the Autobahn in Germany. People are going twice their speed of 120 kilometers per hour, at least 180 kilometers per hour. They’re going to do a couple of Germany podcasts. This one is an interview with Felipe Engineer Manriquez specifically about his recent experience with Tony Robbins Business Mastery.
They’re huge Tony Robbins fans. They don’t get paid anything for advertising stuff like that. But Felipe and Spencer and Jason fulfill their purpose by recommending good things. So they want you to go to Tony Robbins. They encourage you to do it. When you get some Tony in your life, it’s going to change your life. They totally recommend his books, specifically Unleash the Power Within. Felipe, in his morning or evening radio show voice, what was it like to go to Tony Robbins Business Mastery?
“Business Mastery was the first time that I saw a complete integration of business concepts, psychology, motivation, and continuous improvement all rolled into one. It was extremely high energy, which I did not expect.” Felipe had no idea how much energy was being generated every day. It was virtual. There were 2,600 people participating in over 70 countries, in pretty much every time zone on the planet.
The Setup That Creates Exponential Retention
Tony has a big setup. He’s got screens that are 20 or 30 feet tall in a 360 room. He’s in there. They’ve got Kinergy there. They call them dancers, but they really get you moving and up and running. And then they have this guy Brian that does some stretches with you. They call him the structural ninja.
Brian corrected Felipe’s posture. One of the real fast things Felipe learned was when Brian talked about how sitting is the new smoking. There’s a little thing you can do when you roll the bottom of your spine out and you actually sit up straight. Felipe made the change Brian recommended. They practiced it in their chairs. Felipe grew like two inches.
He was watching himself because he had this habit of slouching. By fixing it, he was able to sit and not even tire at all. Never got tired. And they went 12 or 13 hours with no breaks.
Literally, Felipe went to Tony Robbins all night, went to bed at 8 AM. Spencer and Jason flew into Germany, into Munich, landed at noon. So at 1 PM they started heading where they needed to go. Felipe held up and got a couple hours of sleep.
When you go into a Tony Robbins event, you have the dancers that get you queued up. You have stretches, so you have a stretch and flex. You have like a welcome and a greeting. They really get you high energy. So you’re dancing most of the time. But the reason he does it is to anchor you to the information you’re learning. The sounds, the smells, the energy, the dancing, it’s all psychologically designed to program you, like Felipe said, to remember those concepts.
Felipe’s retention of the things, they’ve been together for a week now and he’s been talking. They don’t have enough time to talk about all the things he learned. Jason is his witness. Felipe recalls so many things from the training. He filled an entire notebook. He ran a pen from a brand new pen to nothing. Ran out of ink. And that was just the first three days. He’s never written so many notes. It was incredible.
The concepts he learned. Felipe got his MBA two years ago, a double accredited international MBA, fantastic program. And he still learned things about accounting in an exciting way. Let him say it a second time: he learned about accounting in an exciting way that got him really amped up to look at what they were doing financially. Felipe has made changes. Every day he made some changes from the training. He’s already improved his business by just day one concepts from day one.
I Love Numbers and Numbers Love Me
Did Tony make Felipe say “I love numbers and numbers love me”? Yes. And he also made him say “I love charts and charts love me.” Now when Felipe sees numbers and charts, he gets excited. Jason goes to massive companies and talks to their CEOs and they’re doing organizational health, getting the vision clear. He’ll say “Let’s start to dig into the financials. Let’s see what kind of reporting systems, what is the data that you’re reviewing in your meetings, in your weekly meeting, in your strategic meetings.” And they’ll literally say “Oh, so and so takes care of that. I don’t see it.”
Jason’s like “What? That’s like saying I don’t want to get an AIDS test because I’d rather not know. No, you need to know this stuff so you can get help.” The key to all of this is state. If you are in a crappy state, if you’re feeling like Felipe said earlier, if you’re low energy, if you’re tired, if you’re burnt out, you’re going to make really crappy decisions. If you can raise your state, you can raise your life, your business, your marriage, your family, the whole nine. And state is all about what you’re looking at, what you’re thinking about, what you’re doing. And so one of the things they do at Tony Robbins is they do dancing and moving because it immediately puts you into a higher state.
Here’s what happens when you’re in a high state:
- Your brain opens up and you can actually absorb concepts instead of filtering everything through fear and scarcity.
- You make better decisions because you’re not operating from survival mode but from possibility thinking.
- You see opportunities instead of obstacles because your mental filter shifts from threat detection to pattern recognition.
- You take action instead of procrastinating because energy creates momentum and momentum creates more energy.
- You connect concepts across disciplines because your mind is flexible enough to see relationships between ideas.
And they’ll actually move in the direction of increasing, growing, progressing. That’s really 90% of the battle.
Anybody can find out information. Right now in this industry, you want to learn Scrum? You can go learn Scrum. You want to learn Takt? You can learn Takt. You want to learn the Last Planner system? You can learn it. You want to learn about IPD? There’s nothing out there you can’t go learn. The question is, are you in a state like Felipe is describing where you will go learn it? Where you will put in the time? Where you will grind like Eric Thomas always says?
The Philanthropy That Proves It’s Not About Money
When Jason asks people about Tony, they’re like “Oh, I don’t really know much about him” or “Oh, I’ve heard a couple of bad things” or “Oh, I don’t know if that’s for me” or “Isn’t he just like in it for the money?” Felipe, tell the number again. How much did you raise for that charitable organization while you were there?
“While we were in the five days of training, there were multiple charities. There was one in particular where we raised over $1 million in under 30 minutes to help children that are being trafficked into slavery. We saved the lives of 2,600 young girls all over the world, pulling them out of slavery. This year, they will be freed. This year.” It was incredible. And Tony’s working towards being able to feed a billion people meals through his charity. His philanthropy is widely known.
The other thing is the first thing Tony teaches you is to add value and to give and to serve God or whatever you believe in and to be that go giver and to give out into the universe. So anyone who has been to Tony Robbins, they’re wired that way. Give first, give first, give first, give first. Just to set the message straight: when somebody says “Oh, I went to a Tony Robbins event and he put his hands on my shoulders,” yeah, he probably did that. And that’s a part of the training. So toughen up. That’s what you get.
He’s a great guy, great story, giving it away for the most part, and his philanthropy is just amazing. In a couple years, he’ll reach the goal of having fed a billion people. And probably his philanthropies have spent, if we had to guess, hundreds of millions, it might even be over a billion dollars by this point of the money that he’s given out.
The Business Grew 300% in Six Months
Jason was sitting at an Unleash the Power Within event with Tony Robbins. They were selling a business mastery ticket. It’s $10,000 to $15,000. Jason can’t remember what he paid for it. But he just cut the check. He didn’t even have the money to cut the check. He was starting a business. He cut the check, spent the money, went there.
Because the guy next to him at Unleash the Power Within, Jason was like “Is this business mastery for real? Is this like a legit thing?” And he turned to Jason and said “Well, I went, and within six months my business grew 300%.” Jason was like “Okay.”
Then he met a guy in Utah in Park City. He was rich. One of their friends, Weston Woolsey knows him. He’s a multimillionaire. He owns real estate in Park City. Jason said “Well, how did you get here?” And he’s like “I went to a Tony Robbins real estate course 15 years ago.” Over and over and over and over these rich people who are not rich to be selfish, but rich to give. Felipe, what advice would you give?
“If you’re struggling in any type of way, I highly recommend Tony’s got a ton of free content out there. We even heard stories in our groups of people that just listened to one motivational video of his every day for a month and it made an impact on their life.”
If you have the opportunity to go learn something, there’s even an app where Tony’s got different apps available. It’s not a free app, you have to pay. But if you go through the process and you do the work, the results are going to be exponential. There was a woman in Felipe’s group, a realtor. She was having trouble in her business. She went to Unleash the Power Within with Tony. She told them “I was barely doing $3 million in sales” and the market she was in was a hot market. She said “During COVID, I went to doing $45 million in sales in six months after this event.”
Felipe said “That’s a testament to changing your mindset.” She said it was all mindset. 100% mindset. Felipe went in positive. He came out different. When Jason saw him on day one, Felipe had just rolled out of bed, brushed his teeth because he had just been with Tony all night. They started talking and Jason commented that it seemed like Felipe was different. Different good.
Felipe is on a mission to make a massive impact for people who want to work in construction. It’s a great career. That’s what he wants to do. That’s why they’re in Germany right now. They are going to make a massive impact for all the people that want to have a better experience. It’s right there. It’s ready. Reach out and get some.
You’re Obligated to Be Rich So You Can Give
Spencer adds: if anyone is interested in or thinking about going to a Tony event, one thing he did is he watched a Netflix special called I Am Not Your Guru. It really showcases how Tony is a giving person. It mentions a little bit about his philanthropy with the trafficking of young people across the globe and how they raised over a million dollars in a few minutes.
They got on camera a lady who brought up this charity. Because Tony interacts with a lot of people in the audience and what he does is he sits and he listens. We have to listen in order to be able to give properly and this is what Tony did. He heard what this woman was saying and in the end he said “I can add value here. I want to donate to this.”
In that charity event they raised millions or hundreds of thousands of dollars right there on the spot. Everyone just started raising their hands “I can, I will, I will.” They’re all crying by the end of it. Really great example of how giving has a lot to do with listening.
If you’re feeling stagnant, if you’re feeling a little bit low energy, if you’re like “Why am I on this earth or what am I doing here,” then you need to go to one of his events. Jason goes every year and he’ll go every year until the day he dies.
What Jason’s excited about is Tony has Life Mastery, he has Couples Mastery, he has where you can go to Fiji with your spouse, he has Platinum Partnerships, he has Unleash the Power Within, Date with Destiny which is a five or six day course. All of these things are amazing. Jason doesn’t have to worry about from now till the day he dies are there amazing life changing events out there because the answer is yes. He’s already signed up and he’s got discounts for the next section. He’s done Business Mastery 1. He’s currently in Business Mastery 2. It’s absolutely fantastic.
The last thing Jason wants to say is he thinks you’re obligated to be rich or to strive to become rich because the more money you have, the more you can give and help and serve and love. We can’t do that from empty closets, empty shelves, empty bank accounts, and empty minds.
Felipe did a four or five day training. He was so committed to it he spent the money, flew to Germany early a week before they did this trip, did it in the middle of the night. If you’re thinking to yourself “I can’t spend the money, I can’t do this,” just keep in mind yes you can.
Jason doesn’t advocate debt. He’s a Dave Ramsey guy up until he wants to make money, then he’s a Gary Gunderson guy. Then he ditches the principles and starts to risk. But he doesn’t consume debt. He will invest from a debt standpoint. But if somebody said “Should I put a Tony Robbins training on my credit card?” Definitively yes. Just go spend the money and get it done. Go get what you deserve in life. If your project needs superintendent coaching, project support, or leadership development, Elevate Construction can help your field teams stabilize, schedule, and flow.
FAQ
Q: Why does Tony Robbins use dancing and high energy at his events?
To anchor you to the information you’re learning. The sounds, the smells, the energy, the dancing, it’s all psychologically designed to program you to remember those concepts. Felipe filled an entire notebook, ran a pen from brand new to nothing in just three days, and recalls so many things from the training weeks later. State is everything. If you’re in a crappy state, low energy, tired, burnt out, you make crappy decisions. If you can raise your state, you can raise your life, business, marriage, family. Dancing and moving immediately puts you into a higher state where your brain opens up and you can actually absorb concepts.
Q: Is Tony Robbins just in it for the money?
No. While at Business Mastery, they raised over $1 million in under 30 minutes to help children being trafficked into slavery, saving 2,600 young girls all over the world. Tony’s working towards feeding a billion people meals through his charity. His philanthropies have probably spent hundreds of millions or over a billion dollars. The first thing he teaches is to add value, give, and serve. Anyone who has been to Tony Robbins is wired that way: give first. He’s a great guy with great philanthropy, giving it away for the most part.
Q: What kind of results do people actually get from Tony Robbins events?
A guy at Unleash the Power Within told Jason his business grew 300% within six months after attending Business Mastery. A woman realtor in Felipe’s group was barely doing $3 million in sales, then during COVID went to $45 million in sales in six months after the event. She said it was all mindset, 100% mindset. Felipe made changes every day from the training and already improved his business by just day one concepts. A multimillionaire in Park City attributed his success to a Tony Robbins real estate course 15 years ago.
Q: How can I afford to go to a Tony Robbins event?
Felipe was so committed he spent the money, flew to Germany early, did the training in the middle of the night for four or five days. If you’re thinking “I can’t spend the money, I can’t do this,” yes you can. Jason doesn’t advocate debt, but if somebody said “Should I put a Tony Robbins training on my credit card?” definitively yes. Just go spend the money and get it done. You’re obligated to strive to become rich because the more money you have, the more you can give and help and serve and love. We can’t do that from empty bank accounts and empty minds.
Q: What’s the difference between knowing information and being in a state to use it?
Anybody can find information. You want to learn Scrum? You can learn Scrum. You want to learn Takt? You can learn Takt. You want to learn Last Planner or IPD? There’s nothing you can’t go learn. The question is, are you in a state where you will go learn it? Where you will put in the time? Where you will grind? That’s 90% of the battle. When you’re in a high state, your brain opens up, you make better decisions, you see opportunities instead of obstacles, you take action instead of procrastinating, you connect concepts across disciplines. State changes everything.
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